Sex Offender Registry was relaunched today as a weblog.

This website had been an affiliate marketing site since 2003, promoting the services offered by National Alert Registry, a subscription-based website that hosts a nationwide database of registered sex offenders.

The old SOR site is still actually there, since those pages are still getting traffic from search engines. However, the homepage was replaced with a blog.

The reason for this is because Harris Digital Publishing, which owns National Alert Registry, offered to increase our commissions substantially. So to take advantage of that, we decided to give SOR a makeover, and use the blog format to help increase traffic, increase click-throughs, and improve search engine optimization.

The last part about improving search engine optimization is something we had success with on Death Records, a website owned by our sister network, Smoking Dogs Media.